Publicity for Authors & Podcasters

Every independent content creator needs a focused approach to publicity. Whether for a book or a podcast, you need to find your audience and build it.

Learn More About Working With A Publicist

Other Red Clover Services

Virtual Book Launch

Online book launches provide the greatest possible targeted audience reach. Each campaign is tailored to the book, but often includes Instagram Live interviews with prominent bookstagrammers, You Tube influencer interviews, blog posts, and more.

Social Media Research

Our research package includes a social media audience target list customized to your book, a custom recommended list of keyword hashtags, detailed instructions for how to use the provided data, and a Book2Look digital presentation widget.

Managed Social Media

For authors and podcasters needing help managing their social media, we offer content creation, posting and real time responding to inquiries/comments from visitors to your social media account.

Some Current Projects

Jim Piddock

Longtime actor, writer and director Jim Piddock has appeared in many films, including Independence Day, Multiplicity, Austin Powers 3 and The Five Year Engagement, but is perhaps best known for his memorable performance in Best in Show alongside Fred Willard. Jim's forthcoming book, Best in Show and Other Hollywood Animals, will be released in the spring of 2022.

Michael Tougias

New York Times bestselling author Michael Tougias is the author and co-author of thirty books for adults and several books for children. His True Rescue Series for middle readers includes Into the Blizzard, Attacked At Sea, A Storm Too Soon, and The Finest Hours (now a Disney movie). His forthcoming middle reader book, Claws, will be released in the fall of 2021.




AJ Odasso

AJ Odasso is the author of The Sting of It (Winner of Best LGBT Book in the 2019 New Mexico/Arizona Book Awards). Their forthcoming novel, The Pursued and the Pursuing, offers readers a new lens through which to see Fitzgerald’s beloved Great Gatsby characters, and celebrates those with the courage to live in the present.

Leadership

Roy Billington

Co-Founder Roy Billington, a native of Ireland currently based in England, has managed PR for an international sports promotion and placed clients with multiple media outlets, including ESPN and FOX. Roy holds an undergraduate degree in Media & Communications, a masters degree in International Relations, and has vast experience in content marketing, SEO and brand building.

Gordon McClellan

Co-Founder Gordon McClellan manages Red Clover and its sister brands, DartFrog Books and Podmamy, the three separate but fully synergistic pillars of McClellan Media. The common theme throughout all is the commitment to finding impactful stories and sharing them with the world. Gordon is a graduate of Deerfield Academy, Haverford College and Yale Divinity School.